Increase organic traffic, SEO strategy with 100% transparency and awarded at the DIME Awards 2023 & 2025.
SEO services with results & distinctions | iMBNet Agency
What is SEO?
SEO (Search Engine Optimization) is the process of optimizing a website so that it appears higher in the organic results of Google and other search engines.
Simply put, organic results are those that appear without advertising. When a user searches, they see sponsored listings first (labeled “Ad”) and then organic results – where SEO is targeted.
The first page of Google is the most valuable, as most users don’t proceed any further. That’s why a business’s presence in the top organic results increases traffic and brand trust.
At iMBNet Agency, we apply proven SEO techniques that help our clients’ websites gain visibility, stable rankings, and long-term results.
SEO with Awards & Real Results
At iMBNet Agency, we believe that every SEO strategy should have measurable results. We prove this through projects that have distinguished themselves on a national level, but also through the daily performance of our clients.
Best Search Marketing 2023
+230% organic traffic to Top 3 positions in Google – Award-winning SEO.
Best SEO/SEM Strategy 2025
1st place on Google with keywords like “home renovation” – with targeted SEO & content.
SEO in simple words – Konstantinos Sklavounis answers
In this video, Jennis Agkalliou – Digital Marketer at IMBNet – asks the company’s CEO & SEO Expert, Konstantinos Sklavounis, the most frequently asked questions about SEO. We answer with transparency, simple language, and examples from our experience, so you can understand how SEO really works today.
Technical, Local & On-Page SEO by a Specialized Team
Keywords
The choice of keywords is one of the most important actions as it has to do with how Google will recognize your website in its index but also with how your customers will find you.
The more representative your keywords are of your business, the "better visitors" you will have on your website.
Our team, with its many years of experience in website optimization and with the help of important tools, such as the Google Ads keyword tool, will include the most effective keywords on your site, always taking into account the logic of the individual, the citizen and the consumer, and not that of the professional or the expert.
On page SEO
On Page Seo includes important tasks related to the content of your website and construction issues. Content adjustments aim to ensure the accuracy and orientation that should be given to your website so that it is more friendly to visitors and to Google.
Such settings include writing information on each page (meta data), writing titles (title tag), writing descriptions (description meta tag) and adding targeted keywords (focus keyword). To help your website climb Google's rankings, we take security issues at both the hosting and site levels into serious consideration. Finally, we carry out all necessary upgrades at regular intervals.
Backlinks
Off-page SEO refers to anything done outside of your website that has a potential impact on search engine rankings.
Optimizing your website for off-page SEO means that you should improve the way users and search engines view your website in terms of credibility, popularity, and relevance.
A common misconception is that link-related activity is the only thing that matters. In fact, Google's algorithm pays close attention to a number of factors when ranking content.
Content
Your website content is crucial to boosting your organic ranking. Search engines use a complex algorithm that is constantly changing, and you should adapt to new conditions every time.
Our team undertakes the Content Marketing of your website, emphasizing original texts, attractive images and generally unique content. We follow all the specifications and best techniques to ensure that your website is relevant to the keywords or phrases that your potential customers are searching for.We ensure that your website visitor finds its content interesting and navigates pleasantly! In this way we significantly reduce the average abandonment time which is a bad indicator for search engines.
User Experience
Usability testing refers to the evaluation of a product or service by testing it with representative users. The goal is to identify any usability issues, collect qualitative and quantitative data, and determine participant satisfaction with the product/service.
Usability testing allows design and development teams to identify problems before code is written. The earlier issues are identified and fixed, the less costly the fixes will be in terms of wasted staff time and potential impact on the program.Various Usability Tests that we follow to achieve the most efficient operation of a website are Google Analytics, Google Tag Manager & Google Test, which are provided free of charge by Google.
Articles & Blogging
Blogging refers to writing, photography, and other media published online. It began as an opportunity for individuals to write journal entries, but has since been incorporated into websites by many businesses. "Blog" and "blogging" are now used to create and share content on social media, especially when the content is long-lasting and shared on a regular basis.
Blog content varies significantly depending on the type of business and the goal that each blogger wants to achieve. Our team specializes in content writing and has written many articles and blogs, which refer to different business subjects. Don't forget that good content that represents your website also helps it climb the organic rankings on Google.
Frequently Asked Questions (FAQs)
Below we answer frequently asked questions and inquiries that we receive from customers or prospective customers.
SEO is a long-term strategy, requiring more time compared to other forms of advertising, such as Google Ads. This is because the results depend not only on the actions of the marketing team, but also on the Google algorithm and the cooperation of other websites (through backlinks).
For this reason, serious agencies do not promise immediate results, but work steadily to build long-term visibility and trust.
Once your website starts appearing on the 1st page of Google for relevant keywords, you will gradually see:
- - Increased organic traffic
- - More requests, orders or contacts
The time to appear depends on the competition and search volume of the keywords we are targeting. The greater the user interest, the faster the interaction with new customers will come.
The main difference is that with SEO you get organic traffic without paying for each click, while with Google Ads you pay every time a user clicks on your ad (Pay Per Click - PPC model).
Many people consider SEO to be a more “economical” solution, but this is not entirely correct.
SEO requires systematic work, specialized strategy, technical implementation, and continuous optimization — that is, an investment in time and expertise, not just an advertising budget.
Additionally:
- - With SEO, your website can appear constantly in Google's organic results, 24/7.
- - In contrast, in Google Ads, visibility depends on budget, competition and campaign structure, which means you may not always be “present” in the top positions.
Ideally, an effective digital marketing strategy combines both SEO and Google Ads, for immediate and long-term performance.
The need for SEO depends on your industry, your competition, and how your online presence is already performing. To answer this question clearly, we always start with data analysis and questions like:
- - Which keywords drive visits, leads, or sales through Google Ads?
- - How much money do you spend on these keywords monthly?
- - Could you appear organically on Google for the same words, gradually reducing advertising costs?
- - Is there competition occupying the top organic positions?
- - Is your goal local visibility (Local SEO) or nationwide presence?
At IMBNet, we don't recommend SEO "blindly". We first check with Google Ads and web analytics if there is a potential benefit, and if the SEO strategy can bring measurable results.
That's why it's important to work with a team that knows when investing in SEO is worth it and how it can serve your own business goal.
Tracking progress is essential – not only for your marketing team, but also for you as an entrepreneur. At iMBnet, we believe that knowing statistics helps you make good decisions about your products, services and strategy.
Here's why:- - We send you monthly SEO reports with all the important metrics (like organic traffic, keyword position, backlinks, etc.).
- - We analyze together the insights behind the numbers: What worked, what needs improvement, and which leads or sales came from organic search.
- - Our goal is to give you a full picture of your performance and understand the value of every SEO action.
SEO strategy is not a “black box.” It’s a transparent process with measurable benefits - and we work with you to continually improve it.
First of all, let me tell you that this question is a must! About 95% of our new clients ask me the above question before asking me anything else.
– My opinion is that you should focus your questions elsewhere and not on cost. Cost always has to do with profit! In your case, you should ask yourself what profits you will receive in your business from the Search Engine Optimization service.
However, it is reasonable to wonder about the cost since you do not know how SEO will work effectively on your own website. Therefore, you consider it something standard for all businesses.
However, I want to inform you that SEO techniques vary for each website. The cost of SEO services depends on many factors, such as:
1. The type of your business
2. The demand for your subject matter online
3. The competition
4. The quality of your existing website
5. Finally, the popularity of your business.
How SEO brought growth – Our clients speak
Aris Dimitriou, CEO of d-elastikashop.gr, and Markos Bakas, CEO of Homemakers, share their experience from their collaboration with IMBNet.
They describe how, through targeted SEO services, they managed to increase their organic ranking on Google and expand their customer base.
See what they say – the results speak for themselves.
SEO Results in Action | +30% Lead Increase on homemakers.gr
Development of direct requests through the contact form on homemakers.gr, as a result of iMBnet’s SEO/SEM strategy.
Remarkable increase of +30.16% in 2024 and strong forecast for 2025, although the data only concerns the first half.
| Keyword | Google ranking |
|---|---|
ανακαίνιση σπιτιού | 1η θέση |
ανακαίνιση μπάνιου | 1η θέση |
ανακαινίσεις | 1η θέση |
ανακαίνιση κουζίνας | 1η θέση |
Upward Trend of Telephone Requests | d-elastikashop.gr
Since 2014, the partnership with IMBNet and the SEO/SEM strategy have had a direct positive impact on the company’s telephone communications.
The increase started with +10% in the first quarter and continued with a steady upward trend year after year, confirming the sustainability of organic reach.
| Keyword | Google ranking |
|---|---|
ελαστικά | 1η θέση |
ελαστικά αυτοκινήτου | 2η θέση (μετά τον Skroutz) |
ζάντες αυτοκινήτου | 2η θέση (μετά τον Skroutz) |
ελαστικά αυτοκινήτων | 2η θέση (μετά τον Skroutz) |
Technologies we work with
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